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Digital Communications Lead

Employer
The Princess Alexandra Hospital NHS Trust
Location
Harlow
Salary
£43,742 to £50,056 per annum plus 5% high cost area supplement
Closing date
29 May 2024

View more

Profession
Other Health Profession
Grade
Band 7
Contract Type
Permanent
Hours
Full Time
We pride ourselves on our creativity, responsiveness and the dynamic way in which we have developed the communications service we provide. We are delighted to have been finalists in a variety of national communications awards.

This is an exciting time to join us as we work towards our new hospital and achieving a modern, integrated and outstanding organisation. We are keen to use our digital platforms as part of this transformation. The digital communications lead role offers great opportunities to develop the digital communications agenda at PAHT. We are looking for a talented communications professional with excellent digital skills, who will be committed to putting our patients at the heart of all we do.

Main duties of the job

The digital communications lead is responsible for leading, planning, developing and advising on all corporate digital communications platforms. They will have a lead responsibility to maximise our digital presence, including digital campaigns. They will be a confident videographer, video editor, photographer, a creative desktop designer (graphic design software e.g. Adobe Creative Cloud software such as Photoshop, InDesign, and Canva) and a strong copywriter, to create a mixed portfolio of messages and assets through our website, extranet and social media channels.

They will lead on ensuring that our digital platforms engage our audiences, develop, continually improve and are aligned to changing digital trends. They will use platform analytics and user feedback to measure performance and continuously enhance our digital content. They will already be working in a senior digital communications role and will also have extensive social media management experience. They will be experienced in developing and delivering digital communications strategies. The role is strongly operational and creative, based on a strategic understanding and drive.

About us

Our Organisation

The Princess Alexandra Hospital NHS Trust (PAHT) provides a full range of general acute, outpatient and diagnostic services at The Princess Alexandra Hospital in Harlow, the Herts and Essex Hospital in Bishop's Stortford, and St Margaret's Hospital in Epping.

We employ 3,500 staff and serve a local population of around 350,000 people living in west Essex and east Hertfordshire, centred on the M11 corridor and the towns of Harlow, Bishop's Stortford and Epping. Our extended catchment area incorporates a population of up to 500,000 and includes the areas of Hoddesdon, Cheshunt and Broxbourne in Hertfordshire.

Our Values

The Princess Alexandra Promise to our patients as identified by our 3 values which will contribute to improving our patient experiences:

Patient at heart - Always holding the patient and their wellbeing at the centre of our thoughts and efforts

Everyday excellence - Sharing and celebrating our successes, being honest when we get it wrong, giving us the ability to learn from both

Creative collaboration - Knowing strength comes from diversity, we combine our experiences, skills and talents, working together to find new and better ways to care

The Trust believes in investing in all our staff and rewarding high standards of care whilst building for excellence and in return we expect our staff to uphold the Trust values to the highest level.

Job description

Job responsibilities

Please see the attached job description and person specification, available to download at any time.

Person Specification

Training

Essential

  • Degree level qualification in English, communications, journalism or a related field or equivalent experience


Desirable

  • Qualification in digital communications


Skills

Essential

  • Excellent IT skills advanced knowledge of Microsoft Office applications Adobe design software or equivalent programme and desktop publishing


Desirable

  • Experience of working in the NHS or other public sector organisation


Skills

Essential

  • Experience and familiarity in using video editing software, photography, video and multi-media production. Experience of using and maximising the use of digital communications and social media. Experience and confidence in using social media and desire to find new and innovative ways to communicate with our people, patients and the community through digital networks.


Desirable

  • Experience of developing a social media strategy and related policies.


Personal

Essential

  • A positive and proactive approach, prepared to generate new ideas and carry them forward. Prepared to work as a member of the team, a leader and on own initiative. Diplomatic and sensitive, discreet and trustworthy with confidential information. Passion, creativity and energy self-motivated and innovative thinker calm under pressure, resilient and professional.


Skills

Essential

  • Extensive knowledge of website management, video recording and editing, and graphic design. Knowledge of effective communication via social media channels. Excellent communication skills at all levels.


Desirable

  • Knowledge of the NHS


Employer details

Employer name

The Princess Alexandra Hospital NHS Trust

Address

The Princess Alexandra Hospital, Harlow Kao Park, Harlow and remotely

Hamstel Road

Harlow

CM20 1QX

Any attachments will be accessible after you click to apply.

292-6271005-CORP

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